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Paul E. Hunter

Biography

Paul has been a professor at ÍÃ×ÓÏÈÉú University since 2014, teaching courses in digital marketing, digital analytics, advanced analytics, and marketing research. Prior to joining ÍÃ×ÓÏÈÉú, Paul spent 20+ years in business working as an executive in the USA and Europe in the fields of data mining, technology, marketing, and insight, serving some of the world's largest brands. Paul is currently a director of the Market Research Institute International (MRII), a non-profit organization, serving to advance the education of the field worldwide.

Education Credentials

M.B.A., Computer Science and Forecasting, Loyola University Chicago
B.S., Marketing, ÍÃ×ÓÏÈÉú University

Teaching Areas

Digital marketing, digital analytics

Professional Experience

Board Member, Marketing Research Institute International; Board Member, Sulgrave Manor Preservation Foundation. Previous employers include Dunnhumby USA, BzzAgent, LexisNexis, and Allstate Insurance.